I hate
the way the name of this product sounds so hyped up – it
sounds like something the typical marketer would use to
deliver pie in the sky promises, but when I started thinking
about what to name this course, there really was no better
fit – because I myself use my private label rights site as
an ATM machine.
I
literally pull money out of it whenever I need it – for my
kids’ tuition, for vacations, for bills – you name it. I can
work on it as much or as little as I want to – the upkeep is
completely your decision.
So
going into this, I didn’t have a page count in mind or a
certain number of bonuses conjured up. I just wanted to lay
down my system exactly as it is and let you copy it so that
if and when you need to make money fast, you’ll know how.
My PLR
story begins back when I was still ghostwriting. I had
people contacting me all the time asking to hire me, but
they couldn’t afford my $20-30 per page rates. I had a
booked schedule of clients at that rate, though, so I wasn’t
going to lower it.
I can’t
remember exactly who suggested PLR to me – it was probably
my mentor, Craig Desorcy, but I remember thinking how great
it would be because finally, everyone could afford my
writing and I would make as much if not more from my writing
skills!
And I won't lie - it also meant the end of
working for demanding clients, and doing work one
time, yet making a lot more money on my writing than
before!
I
started off with a few small packs of five articles for $5.
That would mean I’d have to sell 20 packs of a five pack to
make as much money as I’d earn ghostwriting it.
One of
the first packs I wrote – Working at Home on the Net – sold
at least 94 packs at $5 each, earning me $470. I would have
only made $100 off that ghostwriting – and that pack is
still selling today!
I
started getting requests for larger packs – some clients
mentioned wanting to queue up their email autoresponder
systems for a year, so I did the math and figured 52 weeks =
52 one page articles. But they’d need a freebie to give away
to GET that subscriber, too, right? A five-page report would
suffice.
I
called these my Mega packs – a 5-page report plus 52
one-page articles, for $57. My first one was the Diet pack.
It’s sold at least 42 times for $57 a pop. That’s $2,394
I’ve earned - it would have only been $1,140 if I’d
ghostwritten it.
My
bestselling pack to date has been my Internet Marketing mega
pack. I split it – I sold 85 copies at a discount price of
$47 to a group of marketers and 96 copies to the public at
$57 each. That’s $9,467 off of those 57 pages I wrote!
I have
a spreadsheet that lists all of the topics my clients have
requested. I have a PLR list that’s very small, but very
targeted – people who buy Private Label Rights. I deliver a
wide array of PLR – from small 5 packs to larger mega packs
to exclusive (and more expensive) limited edition packs that
I added not too long ago.
I
recently needed to pay a bill, so I whipped up a 20 page
report on a broad topic – self development. I ran a special
offer on it for $15 each, and sold 70 in the first two days.
An instant $1,050 in my pocket. That’s $52.50 per page – way
more than I was charging for ghostwriting!
You'll
get a lesson in what PLR means, how it's used among
marketers, and whether it's preferable to you over a
freelance writing opportunity or other make money online
strategies.
You'll
be taught how to pinpoint profitable niche topics that
marketers will scramble to buy PLR for, and aside from
general topics, you'll learn how to pick specific tangible
and digital products to write PLR about.
You'll
learn the bare minimum required from you for keyword
research (I put most of the burden on the customers with PLR
- so this is not complicated at all and takes about 5
minutes or less using a FREE tool).
You'll
discover how to work with both narrow and broad topics, how
to spy on your competitors (even me!), and how to be open to
customer requests for PLR they're ready to spend money on.
You'll
know the details on selling PLR that matter to your
customers like size, formats, types of PLR, and quality
assurance. And you'll know exactly how to price each pack so
they sell well and you make a nice profit from it.
You'll
get insight into some extra services you can tack on to
increase profits IF you want to - it's not necessary, but I
wanted you to know all of the options that were there for
you.
You'll
be taught how to outsource to others if you want to take
this route (even specifically what to say so that you
get exactly what you need).
You'll
also learn how to write the content packs yourself - I walk
you through each specific type of PLR pack (ie: articles,
sales copy, reports, etc.) and I give examples so you can
see how I do it myself.
You'll
get the skinny on whether you should open a membership site
or a non-membership site (everyone is different, but I give
you the pros and cons).
You'll
see how it's possible to sell PLR if you don't have a single
penny to spend on a website, hosting, or advertisements. In
fact, I started out using free sites myself and I upgraded
to some paid tools (like a domain) later on!
You'll learn how to technically set it up correctly (it's
easy!) if you DO have the money for the basic tools (for
example, $10 for a domain, $10 a month for hosting, etc.).
This helps automate the process and creates less work for
you, so even if you start out using free options, you'll
have this part of the guide available when you're ready to
upgrade your system.
You'll
be building a list of prospects and customers the very day
you open for business once you go through the course. And I
show you both free and paid list building tools.
You'll
be relieved to know that for your own PLR store, you won't
have to spend weeks trying to tweak your sales copy. Your
copy should take about 2 minutes. The conversion rate is
higher than with info products - and I tell you why in the
course.
You'll learn about TEN different specials I often run to
cash in quick with my own PLR. These tactics have earned me
thousands of dollars in the span of a few hours.
You'll
get to dig into SIX various promotional strategies to get
buyers to your PLR shop. These are wonderful ways to sell
more PLR. Competition on Google is LOW compared to other
niche markets! For example, if I put "diet plr" in quotes on
Google, it tells me there's about 772 competing pages.
That's extremely low! And while the number of searchers
might be lower than a major keyword too, the difference is -
these are people ready to BUY and easy to CONVERT!
You'll
be able to put three methods to the test when I show you
these additional perks to running a PLR store. Some save you
money and some help you make more money!
And
this one I owe to the guinea pig who went through my course
as I created it to ensure nothing was left out: You'll learn
how to organize your PLR content on your computer, how to
track request topics and number of packs sold, and how to
schedule content creation and promotion tactics.
The
very best way I've found to create a product teaching
someone something is to take a total newbie and send them
each lesson as it's completed, have them implement it, and
see if they understood it and were able to do it.
So
that's what I did with PLR ATM. I took one of my own
ghostwriters (Sonya West) who knew nothing about marketing
but knew how to write, and had her read and watch each
lesson. She would email me back if there were typos, or if I
needed to expand on my explanation.
In the
end, she felt there were a couple of other things I'd
forgotten - the last bullet point above - and so I added
that content (and she was right!). I'll let her tell you
what her thoughts were about this process here - and Sonya's
a real woman, not some phony testimonial or a guru who "owed
me one:"
You’re
either going to have to invest a little time or money
to get started. If you have time, write the content
yourself. I’ll teach you how.
If you
suck at writing, save up a small amount to outsource to a
dirt cheap ghostwriter who can write your first 5 pages for
you so that you can begin profiting and reinvesting in your
business (I’ll teach you this, too).
But
here’s the cool thing…
This
site is a semi-automated one. Once you set up a new pack,
you leave it forever. People find it, buy it, and get it
delivered all automatically. In PLR ATM, I’m also going to
show you some extra promotion stuff you can do – you don’t
have to. But if you want to dominate the market, you can.
When I first started the PLR Mini Mart, it was something I
did myself based on what I had learned from my mentor
– and although he knew what he was doing, I didn’t
stop to think about the future growth of my site, so there
came a time when I had to go back and redo it.
I'm going to show you complete A to Z site set-up using a
simple WordPress blog! It's so easy, even *I* can do it -
and if you know me and how technically-challenged I am,
you'll know that's impressive!
You’ll have that portion of the site setup course as part of
your download bonus, but I'm going to show you a few
technical (yet easy) things in the main guide myself.
I’ll teach you how to get your domain, how to put it in your
hosting account, how to install WordPress, how to build a
list on your site, and how to set up automated delivery or
manual payment/delivery systems (if you're on a shoestring
budget) - all in a step-by-step manner!
And then you'll learn the specific PLR site organization of
it all - like categorizing your products for customers,
inserting a search box so they can look for the exact PLR
they need, and more!
I’m going to share everything I do with you – even the niche
topics my own customers have requested from me that I
haven’t gotten around to doing yet (you could scoop me!).
The bonuses included with this course aren't just a bunch of
random MRR (Master Resale Rights) products - I hate it when
marketers do that (as if you'll buy just to get more crap
downloaded to your hard drive, right?).
No,
these bonuses are specific to this course, created JUST for
you to help you launch an amazing Private Label Rights site.
Bonus
#1: A Series of Step By Step Video Tutorials That Walk You
Through the Set Up of Your Own PLR Site Using a Domain
Loaded With WordPress!
You
get a complete video tutorial FREE of charge that shows you
how to get your PLR store set up using a simple WordPress
structure.
You
won't have to worry about knowing all of the ins and outs of
WordPress because I'm a big believer in the KISS motto -
Keep It Simple, Stupid!
In
this video tutorial, we're going to walk through theme
selection, header changes, settings that help with a bit of
SEO so Google ranks you higher, categorization of your
products, making your sales copy (as little or long as that
may be) a sticky on your blog, and more!
Bonus #2: The Exact List of 446 Customer-Requested Niche
Topics That Have Flooded My Inbox From People Waiting to Buy
From Me!
I
constantly get emails from my prospective customers who have
topic requests. Sometimes they've already bought all of the
topic I have to offer and they're hungry for more!
Other
times, I simply haven't had time to get to it yet - and the
list is LONG - 446 topics! I don't mind sharing these
requests with you because I know PLR buyers almost always
come back for more - and I'll still have an opportunity to
sell to them too!
You
can just pick a topic from this list and start writing and
selling because there's definitely a buyer out there for it
somewhere, searching...
Surprise
Bonus #3: This was a last minute, unexpected bonus - but
it's a good one! Mike Long, who with Kelly Felix (aka: Rich
Jerk) runs Bring the Fresh, asked if he could interview me
for the PLR ATM launch - and instead of hogging the bonus
just for the customers who buy through his link, he offered
to let me give this to everyone. How sweet is that?
In it,
Mike - an expert SEO strategist among other titles - talks
about using a ranking and traffic strategy in conjunction
with selling Private Label Rights - which is highly
profitable!
And
you're going to see something funny - a case study he
started regarding PLR ATM that we had chatted about less
than 24 hours before he interviewed me was already
successful in a BIG way - but I won't give away the secret.
This is a video interview, so you hear me and Mike (and see
Mike) and also see his screen as he navigates the web
pointing things out to you.
Get
ready to start seeing some long-term sales instead of hit or
miss hunt and peck marketing you've been so disappointed in
for a long time.
Quality
matters – so take no shortcuts or you’re not going to see
the kind of results you want. Your reputation as a good PLR
provider is at stake.
Unlike
many of the other "how to" courses that are sold for money
making opportunities, PLR ATM is really a soup to nuts
business plan. I couldn't have done more to give you the
roadmap to success, so the course is priced at $27.
I
won't be like other marketers and say "just" $27 because I
know when you need to make money, shelling out $27 is a lot!
And I'm tired of those games where they make it look like it
used to be $97 but they crossed that out and are now giving
you a "deal" by making is $30 cheaper. I'm going to tell you
the truth, as I always do!
If you tried to hire people to get your site set up and
mentor you in running a business like this, it could very
easily tally up hundreds or even thousands of dollars.
I’m walking you through a quick and easy do it yourself
start-up plan for $27, so comparatively, it’s a steal.
You’re getting my experience and expertise for a fraction of
what it would cost you to do it the other way.
I know
my product is thorough and good and that it works, so
I also don't want to just give away the course so that
everyone orders it even when they aren't serious about
starting a PLR business.
But
I beg you
not to download this and ignore it once another shiny new
object comes along and promises you can make $48,000 in 48
hours. This is a REAL system that can help you make money
and if you abandon it, you'll be letting your future
financial state down.
If content is king - and you're the one providing the
content to marketers, it stands to reason that you're going
to be launching a business with a hungry target audience!
There are soooooo many buyers right now looking for PLR in
their niche and they can't find a SINGLE pack available!
Some can find their PLR topics, but they've already bought
and used them - so now they need MORE!
Will you be the one to sell it to them?
P.S.
Remember - you not only get the step-by-step guide to
knowing what PLR buyers want from a PLR seller, but I also
give you my own enormous PERSONAL request list from paying
customers AND I take you through the step-by-step site
setup, so that you're up and running in the least amount of
time possible!
P.P.S.
I urge you to act now. The sooner you start this business,
the sooner you'll begin making profits - and they snowball
over time and won't expire that many so-called marketing
strategies you hear about! Just think - in just a little
while, you'll have a completely automated content business
you can call your own!
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